About us
Warehouses and offices of Concetta Beauty, operator of the Nefertitis group of stores.
Our story since 2008
2008 February
launched an online store with energy stones Nefertitis.cz, the offer included approx. 300 products from semi-precious stones and esoteric goods
2009-2010
the store is still growing, we are adding new categories - energy jewelry, feng-shui products, the offer includes almost 900 items
2011
we are one of the two largest e-shops with healing stones, semi-precious stones and jewelry with stones in the Czech Republic, the offer includes more than 1,300 items of goods. We are launching a Facebook page Healing stones, which is gaining the first supporters from among lovers of healing stones.
2012
we are adding the category of collection minerals to the existing offer, we are starting to import the first silver jewelry with semi-precious stones. Our own warehouse is created and thanks to this we are able to deliver ordered goods faster. We are expanding the transport options and the range of services. Our Facebook page has the first 1,000 fans. We have a new, modern logo that better expresses who we are and what we do. Nefertitis was added to the logo not only by name, but also by the stylized head of the legendary Egyptian queen. We are joining the Pinterest image social network.
2013
with the ever-increasing sales of semi-precious stones, minerals and jewelry, we decide to focus only on these categories, to which we are adding an offer of chakra jewelry. We are ending the sale of goods that were only marginally related to healing stones and esotericism. We are increasingly publishing new information about the metaphysical properties of semi-precious stones and crystals. Our Facebook page has 6,000 fans and counting. Because the current e-shop system on which we operate our store is no longer sufficient for the growing number of customers and orders, we decide to create a new e-shop that would better meet the requirements of our customers.
2014
we decide on a new company slogan "More than just a shop", which expresses that we do not want to deal only with the sale of healing stones and minerals, but also to write, recommend and advise about them. In the spirit of the slogan, we are launching our own blog "Nefertitis healing stones", which is today, thanks to the favor of its readers, the largest and most read blog about healing stones in the Czech Republic. We are launching an online encyclopedia on healing stones, which we are gradually adding to and expanding. We join the social network Google. In the middle of 2014, we create the first own Nefertitis collection of silver jewelry with semi-precious stones, which we have made to order by a quality manufacturer. At the same time, we are significantly expanding the offer of silver chakra jewelry, which is currently the largest on the Czech market. We are becoming a dealer in precious metals, registered with the Czech Hallmark Office. Because fraud with stones and their replacement with synthetic ones is increasing on the world market, we purchase expensive testers to verify the authenticity of the semi-precious stones we sell. Our Facebook page has 18,000 fans!
2015 November
NEW NEFERTITIS is launched! After almost eight years, when the Nefertitis.cz e-shop first appeared on the Internet, we launched its new, modern form. The new Nefertitis finally allows payments by credit card, thanks to the connection to the warehouse system, customers have accurate information about the goods in stock, along with the expected delivery time. Purchase security and data protection have been significantly increased thanks to the connection to the renowned PayU payment portal. We are expanding the transport offer with the services of Uloženky. We are changing the existing courier carrier to DPD, whose services are also used by large online stores. All this in order to offer our customers the best possible service and the assurance of safety when purchasing from us.
2018 August
The existing warehouse and shipping premises at the company's headquarters are no longer sufficient for the volume of business, we are moving to the nearby town of Nymburk, where we are renting warehouses that gradually increase to an area of 800 m2.
2020 October
After many months of preparations, we are launching another e-shop, this time for the Slovak Republic, called NEFERTITIS.SK
2022 October
We are once again moving warehouses and offices to larger premises, this time to Choťánek u Poděbrady.
2022 September
After almost a year of preparations, we are launching another e-shop, this time for Austria, called NEFERTITIS.AT in cooperation with the specialized company Expando
2023 April
We are moving the e-shop for Austria to the group of our stores that already exist for the Czech Republic and Slovakia. We unify the appearance and functionality of all three stores.
